Interactive Impact Video News18 Style3 - Full Canvas

Interactive Impact Video News18 Style3 - Full Canvas is a impact format that uses an expandable canvas on premium publisher placements to earn extra real estate when the user leans in. Expandable video 300x250 expands to 970x450 The template ships pre-wired for major DSPs with click and impression trackers; macros are injected at render time.

This template is driven by product feed inputs, and user interaction. Signal stacking is supported, meaning two or more signals can compose into a single creative variant without re-trafficking. Observed CTR range across HockeyCurve campaigns: 0.3- 0.5%.

Format-agnostic by design, so it works across any vertical that can supply the underlying creative inputs. Brands provide open files (PSDs or AI), the platform handles assembly, QA, and DSP delivery.