Video-first templates that pair full-canvas video with interactive frames, dropdowns, calculators, or carousels. Built for OTT, news premium placements, and video-heavy publishers.
How is a video DCO unit different from a standard pre-roll?
A standard video pre-roll is one creative played linearly. A video DCO unit pairs the video with a follow-up interactive frame (carousel, dropdown, calculator) that the user can engage with after the video plays. Engagement extends well past the typical 5-second skip threshold.
Which video DCO formats does HockeyCurve support?
Expandable video on premium publishers (300x250 expands to 970x400 with video), full-canvas video to carousel transitions, video plus dropdown plus calculator combos, video plus add-to-calendar mechanics for event launches. All major publisher placements supported (Times of India, NDTV, News18, Zee News, Bollywood Hungama, Hindustan Times).
What video specs are required?
MP4 or MOV, max 15 seconds, max 5 MB, 16:9 or 9:16 aspect ratio depending on placement. Video should work without sound (autoplay rules in most placements). Subtitle burn-in or text overlay recommended.